Study: Smart TV Global Penetration To Reach 54% Of Homes By 2026
The estimated global penetration of smart TVs at the end of 2020 stood at 665 million households (or 34% of households around the world), according to a new study from market research firm Strategy Analytics. The study released last week further forecasts the penetration number…
Report: U.S. Spending To Favor OTT Services In 2024
The so-called cord-cutting trend that is shifting TV viewership patterns from traditional subscription pay-TV services to over-the-top options, is expected to hit a critical transition point in U.S. consumer spending in 2024. According to a forecast from media research firm Strategy Analytics, 2024 is the…
Study: Amazon Was Top Global Connected TV Device Leader In Q4
Amazon came out the big winner in the global connected devices market during Q4 2020, boosted by COVID-19 lock downs that generated a spike in streaming entertainment use, according to a study released Tuesday by Strategy Analytics. The market research firm said that overall, global…
Strategy Analytics: Global CE Industry Grew In 2020
Despite the impact of COVID-19 around the world last year, sales of consumer electronics products generated factory dollar revenue of $358.5 billion, up 7% from 2019, according to data released by market research firm Strategy Analytics. According to the firm’s Global Consumer Electronics Market Forecasts…
Report: Ultra HDTVs In More Than 200M Homes World Wide
Total penetration of both 4K and 8K Ultra HD televisions in homes globally has now surpassed 200 million units on the way to 222 million units by year’s end, according to a Global Forecast on 4K and 8K Ultra HDTV report released this week by…
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