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AVOD, FAST streaming services, Hub Entertainment Research, Live OTT services, live OTT streaming services, OTT services

Hub Study: FAST TV Options Trending Hot As Inflation Digs Into Consumer Wallets 

Free and/or lower cost ad-supported TV streaming is trending heavier as inflation continues to pinch consumer wallets, according to a new study from streaming media analytics firm Hub Entertainment. Hub’s Q4 2022 “TV Advertising: Fact vs. Fiction” study pointed to the emergence of new free…

Netflix, OTT services, Parks Associates, premium OTT services, Prime Video, Uncategorized

Parks: Prime Video Knocks Netflix Out Of 1st Place In Paid OTT Subs For The First Time 

Amazon’s Prime Video over-the-top (OTT) subscription streaming service has dethroned long-time subscription video king Netflix in total subscribers for the first time, according to a newly released top 10 U.S. OTT services ranking from researcher Parks Associates. Parks said the ranking in which Prime Video…

JustWatch, market research, OTT services, premium OTT services, Streaming Services, SVOD

JustWatch: Netflix, Prime Video Were Just 2% Apart In Market Share In Q3 

According to U.S. user metrics from online content recommendations service JustWatch, Netflix and Amazon Prime were neck and neck in viewership market share during the third quarter of 2022. The company’s subscription video on demand (SVOD) market shares report for Q3 2022found Netflix and Prime…