Roku Offers Discounts On Streamers For Mothers’ Day
COVID-19 crisis or not, Mother’s Day is almost here and Roku is running a few offers to help mom tune into some of the thousands of movies and TV programs available on the the internet. Roku said this week it is providing discounts on some…
Connected TV Ads Perceived To Be More Relevant To U.S. Consumers
Apparently streaming services like those delivered by your smart TV or streaming media player are connecting with consumers not only on an entertainment level but on a commercial one as well. A new survey conducted by research firm Valassis of 1,000 U.S. adult consumers conducted…
Viewer Losses Continued For DISH Satellite As Sling TV Gained
The cord-cutting trend continued to eat into DISH Network’s satellite-based pay-TV business in 2019, following the company’s recently reported fourth quarter earnings that showed total video subscriber churn over the course of the year. DISH Network reported last week that combined satellite and streaming accounts…
CES Provided A Glimpse At The First `NextGen TVs’
LG, Samsung and Sony became the first TV makers to announce support for the NextGen TV (ATSC 3.0) over-the-air broadcast format that may soon clear the way for regular transmissions of native 4K Ultra HD pictures with high dynamic range (HDR) and advanced sound as…
Plex Launches Free, Ad Supported Movie Service
Streaming media service Plex is stepping into the ad-supported streaming movie business today by launching free movies, documentaries and TV programs via its advertising-based video-on-demand offering. The service is subscription free and doesn’t require any special hardware. Content resolution will be offered in up to…
CTA Unveils `NEXTGEN TV’ As New Age Of OTA Begins
The Consumer Technology Association (CTA) announced late last week that it has adopted the name “NEXTGEN TV” and accompanying logo program to help identify forthcoming new television sets and devices that will be enabled to receive ATSC 3.0 over-the-air digital broadcasts. The naming program preceeds…
Media Titans Square Off With Streaming Services
The over-the-top streaming space got a lot more interesting this week with further announcements of plans for forthcoming and newly launched streaming services that have their sights set on rival Netflix’s crown for digital market supremacy. Among the recent streaming news makers were Apple which…
Study: Cord Cutting To Climb 19.2% By The End Of 2019
The rate by which traditional U.S. pay-TV subscribers are cutting the cord in favor of more price friendly over-the-air and over-the-top programming distribution alternatives is ratcheting up in a big way. A report released Tuesday by research firm eMarketer forecasts the cord-cutting trend will climb…
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