Tsutomu Hamaguchi, Sony DSC and Cam Business Senior GM, presents the Cyber-shot RX10 IV.

Sony staged a press conference from its New York headquarters Tuesday to formally unveil a new advanced Cyber-shot RX-family point-and-shoot camera and a pro-level ultra-compact 4K Ultra HD video camera that could be considered an advanced action cam on steroids.

The new Sony Cyber-shot RX10 IV has a 24-600mm (25x optical) f2.4-4 built-in super-zoom lens and can shoot 4K Ultra HD video with full pixel readout at 30fps or 24fps. It incorporates Sony’s stacked 1-inch, 20.1-megapixel Exmor RS CMOS sensor and ultra-fast Bionz X image processor that allow shooting speeds of up to 24 frames per second with autofocus and autoexposure tracking.

The RX10 IV, which will carry a $1,699.99 suggested retail when it ships in October, also has a continuous shooting rate of up to 249 images before the buffer is full.

Meanwhile, Sony also formally unveiled at the press event the recently announced RX0 ultra-compact roughly-cube-shaped 4K Ultra HD Action Video camera designed to go up against GoPro for pro- and semi-pro level action videographers.

Due to ship in October at a $699 retail price, the RX0 offers higher quality videos than typical Action Cams and therefore is positioned more for VR work as well as creative outdoor shooting by professionals and advanced enthusiasts. For example, the camera can be linked together with other RX0 units, either via Ethernet or wirelessly, to get dynamic multi-angle effects.

Read more about Sony’s Cyber-shot RX10 IV and RX0 Action Cam after the jump:

Hamaguchi holds up the diminutive RX0.

The RX0 is waterproof (to 33 feet) and shockproof (from a drop of 6.5 feet), includes a 1-inch, 15-megapixel (cropped down from 21) sensor, and a 24mm-equivalent F/4 lens.

Measuring just 2.38 x 1.63 x 1.19 inches and weighing 3.9 ounces, the RX0 is an ideal substitute for bulky and expensive pro-cinema cameras when using multi-camera rigs. Alternatively, it offers the ability to capture very high-quality action sequences under harsh conditions.

Other features of the Sony RX0 include a 15.3 Megapixel Exmor RS CMOS image sensor, a Zeiss Tessar T* 24mm equivalent F4 lens, up to 1/32,000 sec. maximum shutter speed and the ability to capture up to 16 shots per second.

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In video mode, the camera offers up to 40x slow motion capture, S-Log2 recording for enhanced dynamic range, and 4K output via HDMI to external recording devices.

Meanwhile, other features in the Cyber-shot RX10 IV include 315 phase-detection AF points powering a top focus speed of 0.03 sec., a 1.44 million dot, 3-inch built-in monitor touchscreen and a 2.35 million dot high-contrast OLED electronic viewfinder.

Sony said the RX10 IV is the first Cyber-shot model to feature High-density Tracking AF technology. This is said to concentrate AF points around objects to improve tracking and focus accuracy, including on those subjects that are unpredictable and fast-moving like athletes and wildlife.

In addition to the 4K UHD capture capability, high-frame-rate video shooters will love the camera’s ability to capture 1080p video at up to 120fps, or even higher frame rates (960fps) in just under Full HD resolution.

The Cyber-shot also boasts a 24fps continuous shooting speed with full AF/AE tracking.


By Greg Tarr


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