Sony Electronics will be the first TV manufacturer to add a new Zoom for TV video calling app to Google TVs.

In a statement posted to the company’s web site Friday, Sony Corp’s Product Technology Center Bravia TV product design chief Shusuke Tomonaga, announced that Sony and Zoom Video Communications have reached an agreement to put the Zoom for TV app on Bravia TV models that are compatible with the company’s Bravia Cam.

The partnership will enable owners of compatible Bravia TV models to “easily connect with friends, family, and colleagues for video calls and meetings from the comfort of their living room,” the announcement stated.

Sony said Bravia will be the “first TV brand to support the Zoom for TV app on Google Play Store.”

Compatible Bravia TV models encompass the 2022-2023 model lines and include the following model series: X95L, X93L, A80L, X90L, X85L, X80L, X75L, Z9K, A95K, X95K, A90K, A80K, A75K, X90K, X90S, X85K, X80K. The Bravia Cam add-on accessory ($198 street retail) will be necessary to place the calls and video conferences through the Zoom for TV app.

Sony said Bravia owners will also need to download and update their TV’s firmware to use the Bravia Cam and Zoom app.

The app will enable video communication, screen sharing, and collaboration tools that can be accessed “in three simple steps: attach the Bravia Cam to your TV, install the Zoom application and launch with the TV’s remote,” the announcement said.

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Features of the Bravia Cam that will enable the Zoom calls include Ambient Optimization Pro, which recognizes where callers are in the room and how far they are from the TV in order to adjust sound and picture settings accordingly.

Another feature called Gesture Control allows for uninterrupted control without a remote, while Proximity Alert automatically detects when kids sit too close to the screen, and Auto Power Saving Mode dims the screen when no one is watching.

“We are excited to partner with Zoom to bring video conferencing to our Bravia TVs, making Zoom services available on the Android TV platform,” stated Tomonaga. “This partnership will make it possible for our customers to enjoy more realistic video communication on a large TV screen in the living room, enabling them to be more connected with the people they care about, whether they are working from home, learning remotely, or just catching up with friends and family.”

“We are thrilled to work with Sony to bring Zoom to their Bravia TVs,” added Eric Yu, Zoom Hardware Partnership head. “We are allowing our customers to enjoy the best of both worlds – the convenience of video conferencing on their TV and the power of Zoom’s collaboration tools.”

The announcement said Zoom is expected to be available by early summer on the Bravia Cam compatible Bravia TVs models.

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By Greg Tarr

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