Sony Electronics revealed suggested retail pricing and availability for models in its new 2020 X800H and select X950H series 4K LED-LCD televisions.

The two series, which will be shipping soon are available for pre-order now on Both series are value-oriented mid-range models in the Sony family, and are powered by the company’s powerful X1 and X1 Ultimate processors, respectively. These power a collection of advanced picture processing systems and other set functions.

Pricing on the two series are as follows:

X800H 4K Ultra HD HDR LED-LCD TVs:

The X800H series includes six screen size models ranging from 43-85 inches. The X1 4K HDR processor in these models products strong picture performance with visible texture and detail from native 4K and upconverted video sources, alike. Sony also includes its Triluminos Display package for true-to-life picture and color performance. All models incorporate Sony’s adaptation of Android TV with the Google Assistant AI voice control built-in. The TVs also have voice control via Works with Alexa smart speakers, and will work with Apple AirPlay and Apple HomeKit.

High dynamic range (HDR) support includes the HDR10, Dolby Vision and HLG profiles.

For internal sound, the series includes Dolby Atmos advanced surround sound decoding, and X-Balanced Speaker technology for high quality sound from a thin-design form factor, in 65-inch and larger models.

• 85” Class (84.6” diagonal): $2,699.99 MSRP
• 75” Class (74.5” diagonal): $1,799.99 MSRP
• 65” Class (64.5” diagonal): $1,199.99 MSRP

• 55” Class (54.5” diagonal): $999.99 MSRP
• 49” Class (48.5” diagonal): $749.99 MSRP
• 43” Class (42.5” diagonal): $699.99 MSRP

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The X950H series offers full-array with local dimming technology capable of presenting wide contrast HDR images to present bright and dark scenes that appear more lifelike. Colors are also elevated with Sony’s Triluminos display technology package.

The X950H series replaces the X950G series from 2019, bringing additional screen sizes for five total models, some new design changes and an improvement to Sony’s X-Wide Angle technology.

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The X950H series adds to the X800H feature set Sony’s X-Wide Angle technology in the 85-, 75-, 65- and 55-inch screen size models. The only model that won’t support the X-Wide technology is the 49-inch model.

Changes were also made to the internal audio system, including the addition of a second amplifer, making it a bi-amped solution, and Piezo Electric sound positioning tweeters that are independently powered and controlled. They are also larger and farther out to the edge of the television for a wider sound stage. Additionally, the size and shape of the speakers were changed to be what Sony calls “X Balanced.” This is said to produce much better midrange response and punchier bass.

Also this year the X950 series models all allow for Accoustic Auto Calibration using a built-in mic in the remote control to pick up the sound of the room and automatically adjust settings for an optimal experience.

Available pricing on two models in the series are as follows:

85” Class (84.6” diagonal): $4,999.99 MSRP
• 49” Class (48.5” diagonal): $1,199.99 MSRP

Sony said pricing and availability for remaining X950H classes will be shared at a later date.

By Greg Tarr

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