Roku announced Monday that it is launching 23 new Roku Originals on The Roku Channel on August 13th.

The content will join the library of 30 Roku Originals already available through the ad-supported free streaming channel.

Roku content has earned eight Emmy Award nominations including its popular feature, Mapleworth Murders, available to all users of The Roku Channel. The channel is available on all Roku TVs and streaming devices as well as on various third-party media streamers and smart TVs carrying The Roku Channel app. Content is also available for free through a browser connected to The Roku Channel web site.

Among the 23 new original offerings will be four never-before-seen shows including:
o Eye Candy (featuring host Josh Groban, which was just recently announced)
o Squeaky Clean (a first of its kind cleaning competition hosted by Leslie Jordan)
o Thanks a Million Season 2, which was executive produced by Jennifer Lopez featuring high-caliber guests including Matthew McCaughey, Chris Rock, Vanessa Hudgens, Lana Condor and others.
o What Happened in Hollywood (directed by Marina Zenovich).

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The 23 total new Roku Originals programs, which will be available to view free on the Roku Channel, include the following:

• ‘The Andy Cohen Diaries’
• ‘Benedict Men’
• ‘Elba vs. Block’
• ‘Eye Candy’
• ‘Fierce Queens’
• ‘Floored’
• ‘Gone Mental with Lior’
• ‘Mapleworth Murders’
• ‘Memory Hole’
• ‘Nice One!’
• ‘Nikki Fre$h’
• ‘Run This City’
• ‘The Sauce’
• ‘Sex Next Door’
• ‘Singled Out’
• ‘Skrrt with Offset’
• ‘Squeaky Clean’
• ‘The Stranger’
• ‘Survive’
• ‘Thanks a Million’ (Season 2)
• ‘What Happens in Hollywood’
• ‘Wireless’

Roku pointed out that its Roku Originals accounted for the top five television programs by unique views streamed on The Roku Channel this summer (between May 20 and July 18).

The Roku Channel generated significant growth in streaming hours, with viewing time more than doubling year-over-year in Q2 2021, the company said.

“According to Nielsen streaming reach ratings for the month of June, The Roku Channel was the No. 6 streaming channel by household reach in America, coming in after Disney+, Hulu, Amazon, YouTube and Netflix,” Roku announced in its statement.

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By Greg Tarr

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