Crazy New Pioneer Electronics Plasma Sales Gimmick-Buy One & Get One Free
In a new twist to HDTV marketing, Pioneer Electronics has decided to boost the sales of its Pro-FHD1 ($8000 retail) 50″ 1080p plasma monitor by throwing in “free” its latest 1365 x768p 50″ HDTV Plasma TV (PDP-5016) with every 1080p panel purchased. While I wonder how many people come in to aan electronics retailer to buy plasma HDTV and want to take home two, a dealer I spoke with says his customers are responding with 3x increase in sales.
Here are the details as posted on the Pioneer website.
Consumer Plasma Panel Promotion
This is a limited time promotion starting January 8, 2007 until supplies last
or March 31, 2007, whichever occurs first.
Pioneer Electronics (USA) Inc., in conjunction with Participating Authorized Elite Dealers, is pleased to announce a unique Consumer Plasma Panel Promotion.
For a limited time only, purchase a PioneerÃ‚Â® EliteÃ‚Â® Model PRO-FHD1 from a participating authorized Elite Dealer in the 50 United States and receive a 50Ã¢â‚¬Â High Definition Plasma from that same dealer, model Pioneer PDP-5016HD, for FREE. This is for consumer purchases only.
Both models must be delivered to Consumer by Dealer from DealerÃ¢â‚¬â„¢s inventory.
Not all Pioneer authorized Elite Dealers may be participating in this promotion. Pioneer will not be fulfilling any free PDP-5016HD units directly to the Consumer.
Pioneer Elite DealerÃ¢â‚¬â„¢s are NOT authorized to sell Elite products via Internet.
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