LG OLED TV 77 580Photo-LG

LG just dropped the details on a five-strong OLED TV lineup that it plans to display at the International Consumer Electronics Show in Las Vegas next week. More info on the new OLEDs after the break.

LG’s OLED line will be headed up by a 77-inch Ultra HD model, the 77EC9800. That set will be at CES alongside new 55- and 65-inch Ultra HD OLED models, all with  3840 x 2160-pixel resolution, which is 4 times that of the current HD standard. As with LG’s current 55-inch OLED, the 55EA9800, the trio of new TVs will have curved screens and use LG’s proprietary WRGB OLED technology to display images.

According to LG’s press release, each of the company’s new curved Ultra HD OLEDs has “HDMI 2.0 capability” with decoding for both H.264 and H.265 (HEVC) formats at 30 or 60 frames per second.

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Another detail revealed in LG’s press release for its 77-incher is that the color temperature for each pixel in the display is automatically controlled by a feature called LG Color Refiner for consistent color reproduction across the screen. The TV also uses a proprietary High Dynamic Range algorithm to achieve a high contrast ratio. A Film Patterned Retarder covering the Ultra HD set’s screen lets it deliver full HD resolution 3D images using passive glasses.

LG GALLERY OLED TV 580LG Gallery flat OLED HDTV -photo LG

The company’s OLED lineup at CES will be rounded out by a pair of new 55-inch 1080p-rez models, one with a flat screen (the 55EA8800 “Gallery” OLED) and the other a curved model (the 55EB9600). LG’s Gallery OLED has a unique “art frame” design that’s intended to enhance the display of still images when the set is mounted on a wall. Additional features include a 100-watt “Canvas Speaker” audio system integrated within the frame mount.

OLED Everywhere

LG plans to step up OLED production for 2014. The company recently finished construction of manufacturing facilities in China, Thailand, Poland and Brazil, and has announced its plan to open a new facility in Mexico this year to serve the North American market.

—Al Griffin/ Email


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