LG 55LA9650 v2 580The UHDTV model list keeps growing. LG will announce it will be shipping (around) October 1st the 55-inch 55LA9650 and the 65-inch 65LA9650. This brings LG’s Ultra HDTV line-up to 5 models, tying Sony in the category.

Pricing and further information after the break.

The new 55-inch is $3500, while the 65-inch model version is $5000.

Major features include the expected 3,840 x 2,160 UHDTV screen resolution, edge-lit LED backlight, 2.1 channel audio (with 34 watts total power), TruMotion 240 Hz (which is 120 Hz refresh plus scanning backlight), a wide viewing angle IPS LCD panel, dual core processor, Magic Motion remote control, voice control (for TV, cable box and Blu-ray player control), Smart TV, Passive 3D with 4 pairs of glasses, Wi-Fi, Smart Share (to phones, tablets and laptops), WiDi wireless connection, Mobile High-Definition Link, NFC (Near Field Communications), SIMPLINK (HDMI CEC), USB Playback, Skype Ready and more. Did you take a breath reading all that?

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How Big Is the Market?

These new LG models brings the total of 55-inch-and-larger Ultra HD models to 18, with units also available from Sony, Sharp, Toshiba, Panasonic and Samsung. Screen sizes offered are 55, 58, 65, 70, 84 and 85-inches (depending on vendor) while prices range from $3500 (55-inch) to $40K (85-inch).

Tamaryn Pratt, principal of the marketing research firm Quixel Research told HD Guru she projects 193,000 HDTVs and Ultra HDTV to be sold in the US with prices ≥ $3500 in all of 2013. Q4 2013 projections are just 77,200 units, to be spread over the 18 model UHDTV choices available, plus a number of “regular” HDTVs including OLEDs in the same price range.

That sure is a lot of competition for this new product category. We will be tracking it.


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