JustWatch: Netflix Dropped SVOD Share But Remains King
Since February, Netflix’s share of streaming viewership has decreased by 8%, as Disney+ has enjoyed a 4% increase over the same timeframe, according to data released by online content search website JustWatch. However, according to the viewing data gathered from JustWatch program search and recommendations…
Reports: SVoD Subscriptions To Rise Along With Viewer Defections
Subscription video on demand (SVoD) serivce subscriptions are expected to continue to rise according to a study released by Digital TV Research, but Hub Entertainment warns competition will grow more fierce as month to month subscriber churn ratchets up the pressure. According to Digital TV…
Xperi Study: Personalization Key To Winning Fickle SVoD Viewers
Providing greater levels of personalization in multiple touch points of a user’s over the top (OTT) streaming experience, and getting it right, is the key to building user engagement, preventing viewer churn and adding new subscribers from the increasing competitive field. That was the key…
Netflix’ Hastings Mulls Offering Lower Priced Tier As Sub Count Drops
Neflix CEO Reed Hastings made some interesting disclosures Tuesday in the company’s Q1 financial reporting, including a loss of 200,000 net subscribers, addressed by some moves to support profitability. With the Q1 subscriber drop-off, the company said its current worldwide subscriber count now stands at…
Netflix Introduces Double Thumbs Up Button To Better Gauge Show Popularity
Looking for more data on the kinds of programming that its subscribers prefer the most, Netflix has introduced a Double Thumbs Up tool. Netflix viewers will now find the new option next to the Thumbs Up and Thumbs Down buttons in the Netflix app on…
Roku Adds CNN Plus To News Service’s App Available For Download Soon
Roku is adding the new CNN Plus premium subscription video on demand service to a new expanded CNN app, the news service announced in a blog Monday. Roku TV and Roku media streaming adapter users will soon be able to get the new service by…
Netflix Halts Streaming Service In Russia
Netflix took an about face Monday in its plans to continue to move forward with its service in Russia, and has suspended streaming there in the wake of the ongoing military actions in Ukraine. In a statement Monday, the company said “Given the circumstances on…
Disney+ To Add A Lower-Cost Ad-Supported Subscription Tier This Year
Premium streaming channel Disney+ confirmed the long speculation that it would be expanding its consumer offering with an ad-supported subscription tier. The company revealed the plan to add a lower-cost ad-supported tier will begin in the United States later this year, before rolling out to…
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