Netflix To Present First Live Streamed Comedy Special With Chris Rock
Netflix is planning to become the first subscription video on demand (SVoD) OTT service to present a live global comedy streaming event, with a special performance featuring comedian Chris Rock. The landmark live video stream, which will be presented “early in 2023,” according to a…
JustWatch: AVOD Streaming Interest Picked Up Prior To Launch Of Cheaper Netflix Tier
With the launch Thursday of the Netflix Basic with Ads tier, video programming search and recommendation service JustWatch issued data showing consumer interest in advertised video on demand (AVOD) services and content picked up significantly in the last three months. JustWatch said its data gathered…
JustWatch: Netflix, Prime Video Were Just 2% Apart In Market Share In Q3
According to U.S. user metrics from online content recommendations service JustWatch, Netflix and Amazon Prime were neck and neck in viewership market share during the third quarter of 2022. The company’s subscription video on demand (SVOD) market shares report for Q3 2022found Netflix and Prime…
JustWatch: Netflix Dropped SVOD Share But Remains King
Since February, Netflix’s share of streaming viewership has decreased by 8%, as Disney+ has enjoyed a 4% increase over the same timeframe, according to data released by online content search website JustWatch. However, according to the viewing data gathered from JustWatch program search and recommendations…
Reports: SVoD Subscriptions To Rise Along With Viewer Defections
Subscription video on demand (SVoD) serivce subscriptions are expected to continue to rise according to a study released by Digital TV Research, but Hub Entertainment warns competition will grow more fierce as month to month subscriber churn ratchets up the pressure. According to Digital TV…
Xperi Study: Personalization Key To Winning Fickle SVoD Viewers
Providing greater levels of personalization in multiple touch points of a user’s over the top (OTT) streaming experience, and getting it right, is the key to building user engagement, preventing viewer churn and adding new subscribers from the increasing competitive field. That was the key…
Netflix’ Hastings Mulls Offering Lower Priced Tier As Sub Count Drops
Neflix CEO Reed Hastings made some interesting disclosures Tuesday in the company’s Q1 financial reporting, including a loss of 200,000 net subscribers, addressed by some moves to support profitability. With the Q1 subscriber drop-off, the company said its current worldwide subscriber count now stands at…
Netflix Introduces Double Thumbs Up Button To Better Gauge Show Popularity
Looking for more data on the kinds of programming that its subscribers prefer the most, Netflix has introduced a Double Thumbs Up tool. Netflix viewers will now find the new option next to the Thumbs Up and Thumbs Down buttons in the Netflix app on…
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