Studies: Traditional Pay-TV And OTT Streaming To See Challenges Ahead
Traditional pay-TV services continue to face a difficult future as advertised video on demand (AVOD) and subscription video on demand (SVOD) competition intensifies and the economic outlook grows darker, recent market research for TV viewing services suggests. According to a study released this week by…
Study: Top Traditional Pay TV Subscriber Losses Slowed Slightly In 2021
The largest U.S. pay-TV services cumulatively dropped about 4,690,000 net video subscribers in 2021, compared to a loss of 4,870,000 in the year prior. That was the finding of a new study from the Leichtman Research Group, which also found that these top pay-TV providers,…
Satellite TV Subscriber Attrition Continued In DISH Q4 Results
The traditional satellite TV business continued to suffer subscriber attrition in the fourth quarter of 2021, following the release of financial results from DISH Network Thursday. The direct-to-home satellite TV and over-the-top streaming services resource ended 2021 with 10.71 million total subscribers, including 8.22 million…
Survey: Majority Of U.S. Viewers Prefer Streaming To Traditional Pay-TV
More U.S. consumers are now streaming their TV programs and movies than watching them via traditional pay-TV services, like cable and satellite TV, according to a Harris Poll survey conducted on behalf of TransUnion. The survey, conducted from more than 1,800 U.S. TV viewers between…
Analyst: U.S. Traditional Pay-TV Homes To Fall Below 50% By 2026
Traditional pay-TV penetration in the United States is forecast to drop below 50% of households by 2026, according to a new study by Digital TV Research. For comparison, subscriptions for pay-TV services (cable, direct-to-home satellite, etc.) peaked in 2010 at 91% of U.S. homes and…
Dish, Sling TV Expand, Add Circle Network Programming
Dish and Sling TV announced Thursday that more of Circle Network’s country-flavored music, lifestyle and entertainment content has been added to the satellite TV provider’s “America’s Top 120” package and the Circle Network is soon to be be added to Dish’s Sling TV over-the-top live…
Verizon Brings Fios TV App To Fire TV, Apple TV Devices
Verizon announced this week that its Fios TV app is now available on the Amazon Fire TV and Apple TV streaming devices, expanding app availability beyond strictly iOS and Android mobile devices for the first time. Using the Fios TV app and service will still…
AT&T Reveals Pay-TV Subscriber Losses Slowed In Q2-2021
Due to release its Q2-2021 financial statement on July 22nd, media Goliath AT&T issued a preliminary SEC filing Friday showing the video subscriber count for the combined DirecTV, AT&T TV and AT&T U-verse divisions totaled 15.412 million, marking a 2.3 million subscriber loss year-on-year from…
Stay connected