LRG: Percentage Of Pay-TV Homes Drops To 75%
The percentage of TV households that still subscribe to some form of pay-TV (cable, satellite, telco, or internet delivered) has declined to 75% nationwide from 87% in 2009, according to a new study published this week by the Leichtman Research Group (LRG). For the pleasure…
Nielsen: U.S. TV Homes Top 120.6 Million For 2019-20
There are 120.6 million TV households in the United States for the upcoming 2019-2020 season, according to final estimates recently released by media measurement firm Nielsen. The firm’s National Television Household Universe Estimates indicated a small bump up in the number of homes with televisions…
Media Titans Square Off With Streaming Services
The over-the-top streaming space got a lot more interesting this week with further announcements of plans for forthcoming and newly launched streaming services that have their sights set on rival Netflix’s crown for digital market supremacy. Among the recent streaming news makers were Apple which…
Study: Cord Cutting To Climb 19.2% By The End Of 2019
The rate by which traditional U.S. pay-TV subscribers are cutting the cord in favor of more price friendly over-the-air and over-the-top programming distribution alternatives is ratcheting up in a big way. A report released Tuesday by research firm eMarketer forecasts the cord-cutting trend will climb…
How To Catch Women’s Soccer Championship In 4K
Rabid soccer fans eager to see Team USA FIFA Women’s Soccer pull off another huge victory to become world champions for an incredible fourth time, will be able to catch the action, even in stunning 4K resolution, via streaming services over a media streamer like…
Sling TV Launches `Tax Day’ Promotional Offer
Any potential cord-cutters contemplating a switch to a live over-the-top streaming pay-TV service, might want to jump on a new promotional offer from Dish’s Sling TV. The streaming live multi-channel video service announced that it is offering discounts through a new promotion, according to the…
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