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Live OTT services, market research, OTT services, Parks Associates, premium OTT services, smart TV, Uncategorized...

Parks Associates: Younger Generations Are More Volatile OTT Subscribers

The average subscription to an over-the-top streaming service in U.S. broadband households is roughly 2.5 years and has an extremely impacted by age, according to a study released this week by Parks Associates. The media market research firm found that subscription lengths for younger consumers…

Disney+, Disney+ Premiere Access, Financial Reports, Live OTT services, OTT services, premium OTT services, The Walt Disney Co., ...

Disney+ Added 58.5M Subs In Last Year

Direct-to-consumer streaming subscription video on demand (SVOD) is paying off very well for The Walt Disney Co., according to a Q3 report released Thursday. The media giant’s premium Disney+ premium SVOD service ended the period (July 3rd) with 116 million subscribers, reflecting a gain of…