Hisense Launches NBA-Themed National Brand Image Campaign
Hisense USA this week kicked off a new “Less Talk. More Bang.” spring brand advertising campaign, promoting the company’s value-priced, high-performing products with the support of popular NBA personalities. The campaign features NBA Hall of Fame play-by-play man Mike Breen, who is familiar among U.S….
Hisense Updates PX1 TriChroma Laser Projector For Dolby Vision, Larger Screens
Hisense USA has delivered an update for the PX1 DLP TriChroma Laser ultra short throw projector enabling screen sizes from 90-to-130 inches, up from 100-120 inches before. It also adds support for the Dolby Vision HDR profile. The PX1 triple-laser projector with TriChroma laser light…
NAB Suggests TV Manufacturers May Have ATSC 3.0 Egg On Their Faces
Which comes first, the NextGenTVs or the broadcasts? Shipments of NextGen TV (ATSC 3.0) tuner-ready TV sets represented just 8% of total TVs shipped in the U.S. in 2022, according to latest revised estimates provided to us by the Consumer Technology Association (CTA). The country’s…
Hisense Unveils 14 Mini-LED TVs, Expands Laser TVs, Home Cinema Projectors
Hisense introduced at CES 2023 this week an expanded lineup of 14 Mini-LED backlit quantum dot (QLED)-enhancd television models, highlighted by its new flagship ULED X (UX) series that will offer a 4K UHD 85-inch model with a claimed peak brightness levels measuring up to…
Hisense Expands International Sponsorships Around FIFA World Cup Qatar 2022
Hisense will continue to be a major sponsor of the upcoming FIFA World Cup this and is expanding that role internationally this year to help lift the China-based TV manufacturers’ share of the global market. This year, the company joined FIFA+ in announcing the launch…
Wall-In-One Micro LED Display Packages Proliferate At CEDIA Expo 2022
Looking for the biggest TV you can possible have? CEDIA Expo 2022 proved to be another major showcase for the evolution of very big screen Direct View LED and Micro LED applications for both professional and residential applications. Micro LED (which is a subset of…
Hisense Now Offering NextGen TV Tuning In U7H, U8H Series TV Models
Pearl TV, a NextGen TV promotions group comprised of 820 over-the-air broadcast TV stations around the country, recently revealed that Hisense has joined the ranks of TV makers now selling a number of NextGen TV (ATSC 3.0)-enabled TV models — through its 2022 U7H and…
50″ Hisense 4K U6 Series Fire TV On Sale Now At $399.99
Hisense’s first 50-inch 4K U6 ULED TV based on Amazon’s Fire TV OS is on sale now for $399.99 That’s a saving of $130 off of the initial selling price for the 2022 model Hisense 50U6HF full-array LED-backlit LCD smart TV with local dimming features,…
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