Xperi Study: Personalization Key To Winning Fickle SVoD Viewers
Providing greater levels of personalization in multiple touch points of a user’s over the top (OTT) streaming experience, and getting it right, is the key to building user engagement, preventing viewer churn and adding new subscribers from the increasing competitive field. That was the key…
Netflix’ Hastings Mulls Offering Lower Priced Tier As Sub Count Drops
Neflix CEO Reed Hastings made some interesting disclosures Tuesday in the company’s Q1 financial reporting, including a loss of 200,000 net subscribers, addressed by some moves to support profitability. With the Q1 subscriber drop-off, the company said its current worldwide subscriber count now stands at…
Disney+ To Add A Lower-Cost Ad-Supported Subscription Tier This Year
Premium streaming channel Disney+ confirmed the long speculation that it would be expanding its consumer offering with an ad-supported subscription tier. The company revealed the plan to add a lower-cost ad-supported tier will begin in the United States later this year, before rolling out to…
The Roku Channel Adds Its First Original Adult Animated Comedy
Roku announced Thursday that it will soon premiere its first adult animated series as part of its original program offerings on the streaming media company’s ad-supported The Roku Channel. The series, called “Doomlands” is scheduled to make its debut on January 28th, and will draw…
The Roku Channel Kicks Off Holiday Hub Of Seasonal Content
Roku announced Wednesday that it is bringing to its ad-supported The Roku Channel special seasonal programming featuring thousands of movies and TV shows, live TV channels, and kids & family entertainment geared to the holidays. U.S. Roku Channel will be transformed into winter hub for…
`Terror On Tubi’ Horror Classics, Originals Coming This October
Horror and paranormal programming lovers are in for a treat next month when the ad- supported video on-demand streaming service Tubi begins its “Terror on Tubi,” slate of programming timed for the weeks leading up to Halloween. The “festival of horror” streaming content bounty will…
‘Green Knight’, `The White Lotus’ Top Aug. 16-22 JustWatch Streaming Lists
The Green Knight (Amazon Prime, iTunes, Google Play, YouTube, Vudu etc), Field of Dreams (Peacock, Amazon Prime, Vudu etc) and Snake Eyes: G.I. Joe Origins (Vudu, Amazon Prime, Apple TV etc.) represented the top three movies streamed or searched for in the United States for…
Roku Channel Adds 17 Free AVOD Linear Channels
Roku today begins adding 16 new linear streaming channels to its lineup of more than 200 free ad-supported offerings available through The Roku Channel. Additionally, starting on August 19th, The Roku Channel will add a new linear channel dedicated to “The Wiggles” as part of…
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