LG NextGenTVs To Add Firmware Update For Digital Watermarking Gatekeeping
Among the interesting trends to come out of the recent NAB Show this week was the acceleration of digital rights management tools associated interactive content for NextGen TV as well multichannel cable/satellite/telco transmission. Among the announcements in this regard was news that content measurement and…
Evoca, Harmonic Testing HDR10+ Delivery Over ATSC 3.0 Broadcasts
Harmonic is using this week’s National Association of Broadcasters (NAB) convention to showcase its VOS360 cloud streaming technology platform and XOS software-based advanced media processing solution for cable TV and multi-channel service providers now capable of transmitting content with the HDR10+ high dynamic range profile….
New FastTrack Program Aims To Accelerate Availability Of NextGen TVs
Trying to solve a chicken-or-egg conundrum, Pearl TV, the coalition of TV broadcasters transitioning to NextGen TV (ATSC 3.0) and global electronics chip maker MediaTek have teamed up to accelerate the implementation of tuners by more brands of smart TVs and associated devices. A new…
Survey: NextGen TV Ads Resonating With U.S. Consumers Hungry For More OTA
Advertising for the new over-the-air (OTA) and over-the-top (OTT) ATSC 3.0 NextGen TV hybrid broadcasting system resonated well with consumers over the holidays, according research conducted by Magid. The marketing campaign, which debuted on local television stations in 17 major U.S. markets over the holidays,…
PBS Broadcaster To Bring NextGen TV Channels To NYC Marketplace
The Public Broadcasting Service’s (PBS) The WNET Group, serving the Tri-State New York City area, announced Wednesday its plans to launch NextGen TV ATSC 3.0 over-the-air (OTA) services for the No. 1 U.S. market. The WNET Group is the largest PBS operation, with multiple channels…
Evoca Expands OTA Sports Services In Denver, Colorado Springs Markets
Over-the-air (OTA) delivered live subscription video on demand (SVOD) service Evoca recently expanded its sports and live channel content offerings to residents of Denver, Colorado Springs, Co., “and across the Front Range.” The service said it is now offering Altitude Sports and 60 other popular…
NextGenTV Tests Find Robust Reception Of New OTA Channels
Good news surfaced for those consumers living in difficult TV reception areas who have been hoping to pick up over-the-air (OTA) TV broadcasts using the nation’s new NextGenTV platform ramping up deployments now. According to an update posted by the directors of the Phoneix Model…
Sony Offers $100 Instant Rebate On KD-65X80J 4K/HDR LED-LCD TV
Sony is celebrating Father’s Day starting now by offering a $100 instant rebate promotion on its 65-inch 2021 4K LED-LCD TV, model KD65X80J. The Sony KD65X80J is available now for a limited time at $898. The original unilateral pricing policy tag was $1,149.99. The thin-design…
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