Google’s user-generated streaming content platform YouTube revealed a slew of updates coming including an update to its YouTube TV subscription-based live streaming cable-alternative service that will bring 4K Ultra HD content for viewing both live and offline.

The announcement ( was made as part of the unveiling of a new YouTube insiders’ blog that promises to give viewers and creators more insight into how the video platform operates.

According to a posting by Neal Mohan, YouTube chief product officer: “While the majority of YouTube videos are watched on mobile, our fastest area of growth is the TV. That’s why we’ve brought that same spirit of YouTube’s experience to TV content with YouTube TV. After just a few years, YouTube TV now has more than 3 million paid subscribers, 85+ networks, and offers unlimited DVR. Sports fans can even enjoy their favorite games with the ability to view key plays, hide spoilers, and check out real-time stats. And there’s more to come, including a new add-on option that lets viewers watch available shows in 4K or download them to their DVR to watch later offline. Plus, this option will add unlimited concurrent streams at home, so the whole family can enjoy YouTube TV on different screens at once.”

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Mohan also said YouTube is further updating and streamlining the user experience for main YouTube platform, including more updates across devices to help connect viewers with favorite content creators. He said the platform will soon offer a tool for content creators to automatically add video chapters to relevant videos, while making the watch experience more intuitive, including modernizing the design for use on tablets.

As for YouTube TV, which now claims more than 3 million viewers, the live streaming platform, which currently runs $65 per month for a subscription, will apparently add on the 4K streaming and 4K DVR option for an undisclosed surcharge, but pricing details were not revealed. The company also left out which channels or content are planned to be made available in 4K.

Meanwhile, for those families who use the secure YouTube Kids service, the company said it soon will be adding new parental tools, including a highly-requested option that “lets parents add specific videos and channels from the main YouTube platform to their children’s viewing choices on YouTube Kids.”

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By Greg Tarr

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