CEATEC 2007 Highlights

October 12th, 2007 · 7 Comments · Blu-ray Players, HD DVD Players, LCD Flat Panel


CEATEC (Combined Exhibition of Advanced TECnologies) took place last week in Chiba, Japan. There were a number of new products and technologies shown, providing a glimpse of what may appear in the US market in 2009. Here are the highlights.

Hitachi showed a prototype of its future 32” LCD flat panel. (pictured). Its modern styling was highlighted by the panel’s 19 mm depth, making it the thinnest LCD panel ever shown. The 32” image it produced was very bright even off axis. A Hitachi executive said a similar product would not appear till at least the 2009 model year.

Hitachi also introduced a short throw front projector. (pictured) The CP-A100 is a three chip LCD microdisplay with 1024 x 768 resolution. The throw distance is just 16” for a 100” diagonal screen.

Sony introduced its 11” OLED (Organic Light Emitting Diode) flat panel television to the Japanese market. (pictured) The XEL-1 ($1700 US) is a mere 3mm thick with resolution of 960 x 450, It measures 287 × 140 × 253mm, a rated contrast ratio of 1,000,000:1 and a rated life of 30,000 hours.

Viewing the set at CEATEC revealed a very high contrast image. Sony claims high motion resolution, however, based my viewing of Sony’s demo material on the XEL-1, the motion resolution was quite poor. One scene showed a yellow taxicab. When it was still, the writing on the cab’s door was very sharp, but once the taxi started moving, the image blurred considerably, to the point where the writing was totally illegible.

Dolby Labs previewed its recently named Dolby Vision and Dolby Contrast local dimming LED technology. By incorporating white light emitting diodes for backlighting an LCD flat panel with Dolby’s drive technologies, the images produced by the demo model had very black blacks and very bright whites (pictured with the local dimming LED backlight shown on the set on the left). A Dolby representative said LCD flat panels using Dolby’s intellectual property would begin to appear in the next few months.

Toshiba had lovely HD DVD models (one pictured) and new HD DVD recorders (for the Japan market) including the HD RD-X7 (pictured).

Copyright ©2007 Gary Merson/HD Guru™. All rights reserved. The content and photos within may not be distributed electronically or copied mechanically without specific written permission.


7 Comments so far ↓

  • erik

    Samsung shows a 31-inch AMOLED TV at the CES-2008

  • shezem

    what is motion resolution?


  • etype2

    I’m sorry,I forgot to point out something. The green screen image on the right in this image is a portion of the awesome 103 inch Panasonic plasma television. :-)

  • etype2

    …also please click on the image to get a larger image. Thank you.

  • etype2

    I saw the prototype version of the Sony 11 inch OLED last January at CSS. It looked truly awesome.

    I would like to share a screen shot of Natale Morales of the NBC Today show. The live image was taken October 8,2007. The screen is a 65 inch first generation Sharp Aquos LCD. The set was calibrated by ISF (Image Science Foundation) The grain you see was created by the point and shoot camera I used and not the television. This website that hosts the image limited the resolution. If I could present it in a larger size,you would see much better detail. There is good detail within the black blouse worn by Ms. Morales. Also,the very bright white background from this website,will fool your eyes and reduce the apparent contrast in the image. I recommend that you crop out the background from this image and then judge the quality. Thank you.

    here is the link: http://s184.photobucket.com/albums/x117/etype2/?action=view&current=aa2007nbc1d.jpg

  • smeeg

    does that hd-dvd model have a roll of quarters in her pocket or is she just happy to see you?

  • Chris Pitman

    found your web site interesting and informative. Would like to recieve info on conbining hd with free to guest programing since i am in the hotel industry… Is there any way i can gain a contact or additional, tech info?

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