Everyone Dons 3D Shutter Glasses For Panasonic’s Latest 3D HDTV Demonstration At CEATEC 2009

Panasonic’s 103″ 4K Resolution (3840×2160) HDTV Prototype

Panasonic Recommends Viewing At 1.5 Times Screen Size For Its 4K HDTV

Screen Close-up of Panasonic’s 4K 103″ Plasma Prototype

Panasonic’s 1 Inch Thin Z1 Plasma Series (Right Side Row)

Are Available In 46″, 50″ and 54″ Screen Sizes In Japan

The Latest Version Of Panasonic’s 3D (Shutter Type) Eyeware

3D Guy Al Caudullo Shooting Sony’s Chief 3D Camera Engineer Yoshiko Kuriko in 3D

Sony’s 240 Hz Single Lens Camera (Bottom Photo Shows Light Path From Lens To Image Sensors)

Panasonic Chart Predicts Blu-ray Revenue Will Overtake DVD By 2011

Mitsubishi Reveals Its HDTV Red and Green Lasers At CEATEC 2009

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Copyright ©2009 HD Guru Inc. All rights reserved. HDGURU is a registered trademark. The content and photos within may not be distributed electronically or copied mechanically without specific written permission. The content within is based upon information provided to the editor, which is believed to be reliable. Data within is subject to change. HD GURU is not responsible for errors or omissions

(6/27/09 by HDGURU®) The old adage “If the deal sounds too good to be true, it is” applies to purchases of HDTVs, camcorders, digital cameras and other consumer electronics on the Internet.  This week the office of the NY State Attorney General concluded a settlement agreement with seven Brooklyn based e-tailers, making them pay $665,000 to consumers they cheated, adding another $100,000 in investigation costs. “These companies engaged in the worst kinds of consumer fraud, from classic bait-and-switch schemes to blatant lies and bullying sales tactics.” said Attorney General Andrew Cuomo.

The press release adds “Under the agreements secured today by Cuomo, two of the companies, Camera Wiz and Sonic Photo, will dissolve completely.  The following five companies will completely revamp their business practices and be subject to ongoing monitoring: Best Price Camera, Foto Connection, 1 Way Photo, 86th Street Photo and Broadway Photo, LLC.  All of the companies will pay substantial monies to provide restitution for consumers who were subjected to the companies’ illegal business practices.”

How do unscrupulous retailers “bait and switch” customers?  While methods may vary from store to store, the first part of any good con is to snag the victim. Prospective buyers want the lowest price possible, and bait and switch operations offer prices that are lower than offered by legitimate dealers (often below cost).

The games begin after the order has been placed. The victim gets a phone call from a dealer sales rep who either advises switching to another, supposedly superior product, or claims the product purchased is designed for a foreign market and lacks the US warranty and English language instructions. Or the salesman will attempt to get the victim to buy upgraded or overpriced items (HDMI cables, screen cleaning kits, mounts, practically worthless extended warranties, etc.) Say “no” and the store will simply not ship the product.

If you have a problem with your main purchase, or are dissatisfied with an accessory, according to the press release, these unscrupulous companies make returning them almost impossible by requiring customers to speak to a live representative during limited business hours and then refusing to answer those calls.

The press release adds “all the fined companies obtained fake ‘consumer testimonials’ through websites that claim to be impartial consumer based ‘rating’ websites, but are in fact are pay-per-click-based websites filled with content provided by the websites proprietors.”. Here’s the full release (NY AG Secures Agreement With Electronics Companies Using Illegal Business Practices).

The Complete List

The seven companies fined operate under over one hundred company names and websites! The HD Guru obtained the list from the NYS Attorney General’s Office, posted here (List of Bait and Switch E-tailers).

Recourse

If you believe you are a victim of illegal practices of one of the listed companies you may qualify for restitution. The NYS Attorney General appointed The New York Better Business Bureau to handle claims. They must be submitted from July 1, 2009 to December 1, 2009 by calling the NY BBB at 212-533-6200 (as of July 1).

How To Avoid A Scam E-tailer

Be wary of sellers located in Brooklyn, NY. For reasons not exactly clear this NYC borough has the highest concentration of scamming e-tailers. The state of New Jersey appears to have the second highest number of bad retailers; however there are many legitimate merchants in the Garden State.

Check out http://sheddingsomelight.com/ for a list of dealers and their business aliases having high numbers of complaints. Here you’ll also find helpful tips on how to detect scam merchants.

Go to review websites, look for the volume and severity of the bad reviews while disregarding the positive reviews because many may be self-generated by the scammers.

Check out the e-tailers’ local Better Business Bureau website for complaints and to learn if they were resolved.

Always check out return policies, restocking fees and freight charges for returns prior to a purchase. Many e-tailers have sterling reputations, so don’t allow the bad ones to inhibit your online purchasing; the HD Guru has made many satisfactory etail purchases by following his own advice!

-HDGuru® with Michael Fremer
——

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Copyright ©2009 HD Guru Inc.  All rights reserved.HDGURU is a registered trademark.  The content and photos within may not be distributed electronically or copied mechanically without specific written permission.  The content within is based upon information provided to the editor, which is believed to be reliable.  Data within is subject to change.  HD GURU is not responsible for errors or omissions.

(Photo above is a copy of an invitation emailed to CES registered press to see Panasonics’s 3D HDTV system)

3D HDTV

The digital transition will be completed in February, ending an industry journey that began with the introduction of HDTV displays and broadcasts in 1998. The manufacturers have laid out plans to take HDTV to the next level with 3D HDTV.

2009 will be the first year of a multi-year push to upgrade HDTV to 3D (stereoscopic) television. Panasonic, Sony and other major HDTV makers will demo 3D televisions with a live satellite broadcast of the BCS National Championship game at the International CES next week and at least one HDTV manufacturer will announce plans for production in 2009 of the first Full HD 3D compatible displays. Expect other major players to commit to early 2010 delivery. HD Guru predicts these 3D HDTVs will be supported by at least two movie studios in 2009, with the first products shipping date to coincide with the introduction of 3D Blu-ray players and discs.

Rumors persist Sony will introduce a 3D upgrade to its PS3 Playstation, turning it into PS3D. 3D gaming will be part of a long-term three part 3D strategy by the major HDTV makers that will include console video games, Blu-ray HD movies and (eventually) regular live HD 3D sports broadcasts.

Currently only Mitsubishi and Samsung make 3D capable DLP HDTVs. Samsung also produces two 3D capable plasma TVs, though neither are “Full HD” 1080p.

HDTV Pricing

An oversupply of LCD panels will force HDTV prices to continue to drop during the first quarter of 2009, followed by relative price stability.

Currently LCD panel makers, due to the oversupply, are selling their inventory to TV makers, at or below actual cost. This situation will probably last another eight or so weeks as panel makers cut back production to meet lower demand and attempt to raise prices later in the year.

The overall year-to-year savings for HDTV in 2009 will see prices drop an additional 15%- 20% down from the 26%-30% savings we have seen in year to year for the past several years. Why?  Component cost reductions on the smaller screen HDTVs, are nearly maxed out with current technology.

Wireless HDTV

The long awaited change over from HDMI cables to wireless HD video and audio will finally arrive in 2009, (a year after my 2008 prediction) allowing consumers to hang a flat panel on the wall connected only to an AC power cable. Wireless will be built-in step up feature for top of the line HDTVs. Wireless upgrade kits will be available as well. The net result, reduced consumer demand for long (relatively) expensive HDMI cables and easier TV installations.

HDTV Goes Green

Plasma HDTV makers will attempt to capture a larger big screen market share by citing lower power consumption with increased brightness and high motion resolution besting their LCD competitors. Expect a wider selection of plasma models from the core producers (Panasonic, Samsung and LG) as well as Hitachi and Pioneer, which will now be sourcing their plasma panels from Panasonic. The mix will include very thin plasma monitors and HDTVs.

Thin HDTVs Will Rule

Expect every major LCD and Plasma flat panel maker to introduce a line thinner flat panel HDTVs in a variety of sizes. They will carry a price premium over thicker displays, leaving the big question: how large of a price premium will the masses be willing to pay for a thinner form factor?

The Motion Resolution Race Continues

Just a few years ago, when all LCD HDTV refreshed at the HD standard of 60 Hz, set makers never talked about “motion blur”, which is a measure of how much resolution a given display can produce when motion is introduced (such as in football when a receiver is running or a camera panning). Then came 120 Hz LCDs claiming to significantly improve motion resolution (HD Guru’s tests confirmed motion resolution increased from around 330 lines with 60 Hz displays to around 600 lines of resolution for the 120 Hz models).  Last Sept., Sony announced a 240 Hz HDTV with delivery expected sometime this year.

For 2009, LG has just announced LCD with a claimed refresh rate of 480 Hz. Expect other vendors to introduce a variety of new 240 Hz (or higher) HDTVs in 2009.

Blu-ray

With street prices dropping below the $200 this past December, you should anticipate a $149 Blu-ray player by year’s end. The big news will come from the content providers. With a significant installed base of players now in consumers hands, HD Guru predicts many Blu-ray movie disc titles will drop to within $5 of DVD standard def version in the first half of 2009. This should result in a spike in Blu-ray disc sales.

Streaming and Widgets

The major TV makers will add many new models with specialized Internet connectivity to provide movie-streaming services such as Netflix and Amazon. Expect new companies to pop up and announce new movie streaming or download services in the first quarter of 2009, all offered as an alternative to DVDs and Blu-ray discs.

In addition, an expansion of Internet services such as photos, weather forecasts and sports and some new ones will appear as another HDTV feature as the top TV makers try to differentiate themselves from the competition and the tier three offerings.

Rear Projection Exclusive

Finally, HD Guru predicts Samsung will drop out of the rear projection (RPTV) market leaving Mitsubishi as the sole maker of HD RPTVs. Expect lower prices for this category, which includes LASER HDTVs.

Copyright ©2009 Gary Merson/HD Guru® All rights reserved. HDGURU is a registered trademark. The content and photos within may not be distributed electronically or copied mechanically without specific written permission. The content within is based upon information provided to the editor, which is believed to be reliable. HD GURU is not responsible for errors or omissions.

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Laser illuminated HDTV has arrived, in the form of a 10” deep 65” display. It represents Mitsubishi’s effort to capture the top rung of home theater enthusiasts. For  $7000 retail price, the L65-A90’s will treat you to a level of performance that exceeds any display I have tested to date in terms color gamut, brightness and low power consumption. In addition, its black levels were as deep as the darkest display previously reviewed.  Complimenting the TV’s black level is its ability to resolve dark detail and not bury it (into black) as some other displays do.

Overall the L65A90 rates in the stratosphere of top displays, specifically the Pioneer Kuro Elite plasmas, the LED backlit Samsung 950 LCDs and the 65” Panasonic Premiere TH-65VX100.

Mitsubishi has announced it will sell additional models in the future, including a 73” in 2009. Lasers have been demonstrated by other companies for use in LCD flat panels and front projectors and while Mitsubishi remains hush-hush regarding other future products, after seeing the L65-A90, I have no doubt that we will be seeing a line of LaserVue HDTVs in the not to distant future.

Design

The L65-A90 is housed in an attractive high gloss black plastic cabinet, with a very thin (about ½ ”) bezel encompassing the top, left and right side of its 65” screen. The bottom contains the left right speakers, electronics and optics. The screen is a sandwich made up of at least four layers of material (Mitsubishi would not specify the exact number). They include a Fresnel lens specially designed to achieve the L65-A90’s 10.05-inch depth, a lenticular layer, a glass layer (it adds to screen rigidity) and a very effective anti-reflective top layer with a matte finish. The closed mouths at Mitsubishi wouldn’t reveal the details on how they shrunk the depth of the 65” projector, however previous Mitsubishi thin design commercial rear projectors used a convex mirror along with the special cut Fresnel lens to accomplish the reduction. The set’s dimensions are 57.7 inches wide by 38 inches high by 10.05 inches deep. The weight is 136.4 pounds. There is an optional wall bracket available ($199) that adds about 2″ to the depth.

The LA65-A90 uses a Texas Instruments .65” Dark Chip 4 DLP (Digital Light Processor) as the microdisplay imager. As with all 1080p DLP rear projectors, the chip uses a pixel shifting technique to produce 1920 x 1080 pixel frame every 1/60 of a second. The red, blue and green lasers each fire sequentially 28 times the frame rate (according to a Mitsubishi spokesperson), resulting in freedom from color breakup (often called rainbows), that can be seen by some viewers using conventional DLPs with projection lamps and spinning color wheels.

The remote control is similar the ones Mitsubishi supplies with it other HDTVs, except the backlight is blue rather than red. It’s a simple, straightforward affair with a “hot” button for Video settings (as well as a dedicated audio setting button).

The easy to use on-screen graphic user interface is carried over from the previous year’s Mitsubishi HDTVs. My only gripe, the menu expires in 5 seconds, an insufficient amount of time to compare different video settings.

Features

There are three picture modes called “Natural”, “Bright” and “Brilliant”. The “Natural” picture mode employs a color space that is close to the HDTV broadcast standard called Rec. 709, while the” Brilliant” mode expands the color points beyond 709 to the widest color space I have ever measured. A special algorithm converts HDTV content to Mitsubishi’s expanded color gamut. The “Bright” mode falls somewhere in-between Natural and Brilliant in its color range. The color point data for “Natural” and Brilliant are listed in the performance section below as well as a graphic above that compares the color gamut of the LaserVue TV in  “Brilliant” mode against the showroom modes of Samsung’s LN-46A650 and LN46A860 and Panasonics TH-46PZ850U. There is also a “Game” picture mode, used with the Mitsubishi’s PC input and was not tested.

The L65-A90 has a 120 Hz display mode option Mitsubishi calls “Smooth 120”. Engaging the circuit significantly improves motion resolution (more on this later). There are two other picture enhancement modes. “SharpEdge” adds edge enhancement, but also creates a white halo around sharp edges. The other picture control called “Deep Field Imager” analyzes the image and dynamically enhances black levels in portions of the screen to provide strong detail.

There are six aspect ratios for standard definition signals: Standard, (some other set makers call it Full); Expand (linear Zoom) Zoom (recommended for 2:35 anamorphic DVDs) Stretch (often called Just by other set makers, it stretches the image progressively from center) Stretch Plus (Similar to Stretch it distorts the image less that Stretch but crops more of the top and bottom) and Narrow (4:3). When viewing HD images the aspect ratio choices are Standard, Wide Expand and Zoom (for window box images with black bars on all four sides).

The L65-A90 incorporates Mitsubishi’s Perfect Color and Perfect Tint adjustments. Using both controls allowed the taming of exaggerated reds called “Red Push” lowering the intensity of red its proper proportion to the other primary and secondary colors.

Connectivity

The L65-90 has all its inputs jacks mounted on the rear side panel (see photo). They include two antenna jacks, four HDMI 1.3 jacks, one 15 pin sub D connector for a PC, one component video input, one composite input, and one component video input. The L65-A90 accepts 480i/p; 720p; 1080i and 1080p (24p or 60p). It also accepts a number of computer formats including VGA, WVGA, XGA and SXVGA. There is also a digital audio output a jack for a 3D sync emitter (for viewing PC 3D games with 3D glasses, which were not tested).

Performance Tests

I performed all tests and evaluations at Mitsubishi’s US headquarters in California. User controls were adjusted in the “Natural” and “Brilliant” modes. Geometry tests revealed Mitsubishi (like other shallow depth projection TV makers) uses electronic geometry correction to eliminate screen distortions such as keystone errors. This requires an overscan of about 2.5%.

Placing a crosshatch pattern on-screen revealed a very slight bowing of horizontal lines in the center about 25% from the bottom of the screen. A Mitsubishi spokesperson said this was correctable using built-in adjustments performed by a technician and future production will fix this minor issue.

The white lines of the crosshatch test pattern were uniformly crisp from edge to edge with no color fringing. Since lasers are very narrow wavelength devices, (see photo) the optics can not cause color fringing (chromatic aberrations), according to a Mitsubishi representative.

Next, an evaluation of a full screen “white field” called 100 IRE Raster pattern. This test revealed a slight non-uniformity and brighter screen center; however, neither effect was noticeable in any source material viewed, including scenes with a solid blue sky. There was no speckle (sparkles causes by lasers reflecting off the screens flat surface) a breakthrough considering all other laser displays seen in the past (including earlier Mitsubishi prototypes) had speckle issues.

Off-axis viewing confirmed an acceptable viewing angle of around 130 degrees horizontal with a gradual drop off in brightness as one moves from center. There was no color shift seen as one moves off center. The viewing angle compares favorably to many LCD flat panels and is far better than any of the LED backlit LCDs observed to date. Plasma is still is the king in uniform horizontal off-axis viewing. Vertical viewing brightness drops off considerably as one shifts above or below center, this is similar to many LCD flat panels, once again, plasma is the best performer in this category.

Image brightness was nothing short of amazing. The maximum brightness on-center using 100 IRE full raster with the Deep Field Imager (DFI) activated produced a 110.88-foot lamberts, shutting off the DFI circuit dropped it down to 93.75 ftl.  To compare, the brightest LCDs (in uncalibrated showroom mode) LCDs typically about 70 ftl while most fall in the 40-50 ftl range.  After Calibration, most LCD displays drop down to 20-30 ft lamberts in order to provide the deepest black levels (the LCD’s backlights are turned down). The L65-A90 produced 66.1 ft lamberts in the post calibration, using the “Brilliant” mode. This extremely high brightness level allows excellent viewing and contrast in rooms with intensely high ambient light levels (think of the levels found in supermarkets or during daylight in homes with huge picture windows and no window treatment). In “Natural” mode, after optimizing the user control settings, 100IRE brightness came in at 50.2 ft lamberts.

The L65-A90’s black level was far below the ambient light levels of the room used for testing. With lights out, a 0 IRE black screen was jet black. Observing bright white credits on the screen center revealed a very dim glow at the bottom center of the screen, however, this was the only circumstance where this phenomena was observed.

Color Temperature

There are “High” and “Low” color temperature settings. In “High” mode, the reading was 11,199 K, making white and grays too blue. The “Low” setting was very close to the industry standard of 6500K with reading of 6518K (x.3115, y.3394) @ 20 IRE (dark gray) and 6570 K (x. 3110, y.3347). There are service mode adjustments of gray scale (also called white balance) however; the readings were so close to perfect I do not believe a calibration would yield a noticeable improvement.

Color Gamut

(Photo-Color Gamut List NTSC, Mitsubishi L65-A90-”Brilliant” mode, Samsung LN-46A650 “Dynamic” mode, Samsung LN-46A860 “Dynamic” mode, Panasonic TH-46PZ850 “Vivid” mode)

Color reproduction by the LaserVue in its “Brilliant” mode was unlike any other display device previously tested. Reds are so intense and crimson they’re indescribable. Ditto for yellows, purples and other colors and hues. You really need to see the LA65-A90 to appreciate it (more on color later).  The “Natural” mode constricted the color gamut to approximate the Rec. 709 HDTV standard. For the “techies” the x.y. coordinate readings were as follows ‘Brilliant” and Natural modes, for reference, the coordinates of the Digital Cinema Initiative (DCI) and Rec. 709 standards are also listed

Brilliant Red x.7159 y.2833
DCI. Red x.680  y.320
Natural Red x.6790 y.3088
Rec. 709  Red x .640 y.330

Brilliant Green x.1725 y.7943
DCI  Green  x .265 y.690
Natural Green x.2920 y.6798
Rec. 709  Green  x .300 y.600

Brilliant Blue x.1622 y.0129
DCI  Blue x.150 y.0600
Natural Blue x.1628 y.0508
Rec. 709   Blue x.150 y.0600

Signal Processing

Silicon Optix HQV standard DVD and high definition Blu-ray test discs were utilized to evaluate the L65-A90’s signal processing. `The SD test results were excellent, except for the jaggies tests and two of the minor film cadence tests (used occasionally with animation). The HD test patterns provided similar results, passing all tests but the 3:2  and jaggies tests. The findings are as follows:

SD HQV Tests    Test Score/Maximum Possible Score
Color Bar        10/10
Jaggies Pattern 1    3/5
Jaggies Pattern 2    1/5
Flag Jaggies        0/10
Picture Detail        8/10 (Sharp Edge “Off”)
10/10 (Sharp Edge ‘On”)
Noise Reduction (NR)    5/10 (Low Setting)
8/10 (Med. Setting)
10/10 (High Setting)
Motion Adaptive NR    5/10 (Low Setting)
8/10 (Med. Setting)
10/10 (High Setting)
3:2 Detection         10/10
Film Cadence    2:2    5/5 Pass
2:2:2:4            5/5 Pass
3:2:3:2:2        0/5 Fail
5:5            5/5 Pass
6:4            5/5 Pass
8:7            0/5 Fail
3:2:2:4            5/5 Pass
Mixed Film/Video    10/10 (Horizontal Text Crawl)
Mixed Film/Video    5/10 (Vertical Text Crawl)

High Definition Tests

HD Noise Reduction     15/25 (Low Setting)
20/25 (Med. Setting)
25/25 (High Setting)
1080i Deinterlace     20/20 Pass
Jaggies            5/20
3:2 Detection        0/25 Fail
Film Res. Stadium    10/10 Pass

Static and Motion Resolution

There is a 120 Hz mode called “Smooth 120” that is designed to reduce motion blur. The results were similar to the readings of most top scoring 60 Hz and 120 Hz LCD conventional fluorescent back lit (CCFL) flat panels with 1080 lines Static Resolution; 610 lines in 120 Hz mode and 320 lines resolution in 60 Hz mode.

Power Consumption

Simply stated the Laser TV is the “greenest” display measured to date. It consumed between 93 to 96 watts depending on source material. With its 65” screen power and 94 watt average power consumption, usage is only .052 watts per square inch. LCD and Plasma flat panels typically use 3-4 times (or more) power. (Photo of power consumption meter reading of 92.88 watts)

Viewing Tests

Images from Blu-ray movies and television programs were the sources used for the evaluation. Alien vs. Predator (AVP) Requiem is my favorite for checking out low-level detail. The results were excellent. AVP has some of the darkest segments of any recent movies viewed. The L65-A90’s ability to create deep black while maintaining the surface features of the “Alien” were quite impressive. A number of other displays would bury parts of the “Alien” into the background, while the Mitsubishi kept them separate and distinct.

Disney’s Sleeping Beauty recent Blu-ray release was a masterpiece. The digital restoration is defect free and extremely impressive. In the “Natural” mode, the colors were solid and vibrant. In the “Brilliant” mode, they practically popped of the screen! I highly recommend Sleeping Beauty to readers for its incredible non-computer age animation art.

Casino Royale’s opening color scene (it begins as a flashback in black and white) provided an excellent test bed for motion detail, contrast, flesh tones and color reproduction. During the crane portion, I noted the bright intensity of the yellow construction worker’s safety vests, the deep azure sky behind Daniel Craig and the amazing range of brightness this display was capable of reproducing. It was at the end of a 12-hour testing evaluation session and the high brightness of the display provided an incredible punch and contrast even though all the test room’s ceiling lights were on.

Overall, the expanded color gamut of the “Brilliant” mode provided a more satisfying viewing experience than the Rec.709 constricted color of the “Natural” mode setting. Some of my colleagues dispute assertions as to why a wider color range is better, however, with the L65-A90’s ability to choose either setting (Natural and Brilliant), you too can compare color reproduction and draw your own conclusions.

To wrap up, the L-65A90 has its place among the best HDTVs in the market today. Price wise, it is comparable or less than competing size flat screen displays such as the 65” Panasonic Premiere. The HD Guru awards the Mitsubishi L65A90 its highest ♥♥♥♥ rating.

Copyright ©2008 Gary Merson/HD Guru®  All rights reserved. HD GURU is a registered trademark.  The content and photos within may not be distributed electronically or copied mechanically without specific written permission.

The HD GURU is looking for an intern. The candidate should reside in the NY Metro area, have journalistic ambitions, a knowledge and enthusiasm regarding consumer electronics and a willingness to work with an award winning CE journalist. Computer literacy is a must. The work would initially be about 10 hours per week but may grow. A  very modest compensation will be available. To apply, please email a resume, plus short covering note to hdguru@hdguru.com

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